Resources for running the business, not just the bookings
Most advice for tour operators is about getting more bookings. These guides are about what happens around them: what to charge, what you actually earned, what next season will bring, how much a marketplace keeps, and what your marketing does each week.
Every guide works through one example with the arithmetic shown, says what we don't know, and ends on what minhOS does today and what is next.
minhOS makes your travel experiences AI-ready on your own site, so travellers and their AI assistants find you and book direct.
Guides
Long guides, one question each. Read them in any order; they point to each other where one needs another.
How to price a tour
A method that starts from your costs: what one departure costs you, the break-even in seats, the price at the occupancy you really sell, and what to do about the marketplace price.
How to calculate tour profit
The money you actually received, your direct costs and your overhead, and how to find the popular tour that is quietly losing money.
How to forecast seasonal revenue
A month-by-month model for a five-month season: departures, seats, price, costs, and the cash line that tells you whether the year gets you through May.
How to reduce marketplace dependency
Keep your marketplaces and rebalance: the moves that bring the second booking home to your own site, and what a bigger direct share is worth to you.
A marketing plan for a tour operator
One page, two hours a week: who you are for, where they look, what you publish, what you spend, and how you know which of it brought a booking.